Making commercials isn’t easy
If you haven’t seen it already, have a look at Gatorade’s “Winning formula” ad at Google video.
What was the hardest part of doing this?
Nicky: Everything. People don’t realize how much work went into this. We had to recreate the uniforms to put on our body doubles. We had to bring in a new Jordan, a new ehlo, a new Dwight Clark, a new Everson Walls, a new referee, a new ump and we had to make sure the crowd was in appropriate period clothes. Then we had to match the lighting. An overcast day for the football game, the interior of the basketball arena and lighting that would match the baseball game. The detail is endless.
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