Podcasting as marketing medium
When Warner Bros wants to promote their new horror movie, House of Wax, what better to do use than podcasting, the new megatrend on the net. (It’s not even a year since Adam Curry got an idea.)
So podcasting it is. Add Paris Hilton, and trio is complete: Horror movie, overhyped young female star that does “late night” home movies, and technology that bloggers love to talk and blog about.
House of Wax podcasts – featuring Paris Hilton – coming soon to an iPod near you.
If you enjoyed this post, please consider to leave a comment or subscribe to the feed and get future articles delivered to your feed reader.
