BBC gets it

BBC will redesign their site, bbc.co.uk, to focus on three concepts: Share, find and play.

The site should be bulit up around usergenerated content like blogs and videos, hoping to become the public service version of MySpace.com. BBC also plan to their entire programme catalogue online.

Ashley Highfield, BBC director of new media and technology says the new site will allow users to “create your own space and to build bbc.co.uk around you”, according to Guardian Unlimited.

At any time you will be able to download any programme from the eight BBC channels and watch it on your PC and, we hope, move it across to your TV set or down to your mobile phone to watch it when you want.

Either the BBC plans a new clever DRM model, or they simply drop the whole DRM thing and let their users do what they want with their programs. If the latter is true, it will be a whole new way of thinking from a major broadcasting company. And a way of thinking that will challenge other public service channels and also commercial channels.

See what other quality sites say about this at TailRank.

Search

BBC today also unveiled a search engine with everything they made: Their own words: “Info about every single BBC programme, ever. It’s a vast catalogue, but it’s not comprehensive. A guarantee of accuracy. We’re very proud of it, but we know there are mistakes.”

Creative future

Now, imagine if all DRM and copyright rules were dropped for one month. All over the world.

Just copying others work and selling it would still be illegal. But making your own versions… Editing it. Adding. Subtracting. Changing. Mix. Fix.

What would happen?

The world would see the most creative month in the history of the world.

Yes, lots of money would be “lost” for the people holding copyrights.
Yes, it would be impossible to change the rules back after a month. Because the results would be mindboggling.
Yes, it would the legal mess the size of Jupiter.

But if I’m elected “One ruler of all humans and planets orbiting the sun”, I would gather the wisest women, men and dolphins on the planet and have them think how this can be done – letting creative people still make lots of money. And at the same time let you and me explore and find new ways to use all the signals surrounding us.

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